Simplifying Peer-to-Peer Payments

Project Overview

Peer-to-peer payment apps are widely used, but many users find them cumbersome for group payments or shared expenses. FlowPay reimagines the experience, offering simplicity without compromising functionality.

My Role

• UX Research

• Interaction Design

• Prototyping & Usability Testing

The Challenge

How might we design a payment app that feels effortless and inclusive for all users, including those less tech-savvy?

Process

1. Research & Discovery

We began by conducting user interviews and analyzing competitor apps. Key insights:

• Users prioritize speed and clarity over additional features.

• Tracking shared expenses is a major frustration.

2. Ideation & Prototyping

After synthesizing insights, I sketched and iterated on wireframes.
Key features:

• "SplitPay": Easily divide payments among multiple people.

• "Shared Vault": A group savings goal feature.

3. Testing & Validation

Usability testing revealed critical improvements:

• Reduced cognitive load by streamlining payment flows.

• Enhanced visual hierarchy for transaction history.

Outcome

• Increased user task completion rate by 35%.

• Positive feedback from users on the simplicity and practicality of SplitPay.

Takeaways

This project taught me the value of balancing innovation with user expectations. It reinforced that the best designs are intuitive yet delightful.